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36 2O24–2O2 5 GU I D E to Y E L LOW S P R I NG S through the process.” The Roes, who have been married for half-a-century, got their start in the 1980s, while living in Los Angeles. According to Strategy Advisor Jalyn Roe, the couple moved west for warmer weather, and found “their way” as a busi- ness after a period of hustling for contracts, working with an “eclectic group” of companies, including Sandoz Pharma - ceuticals, Apple Technology Company and former NFL star Rosie Grier’s nonprofit orga - nization, Are you Committed? — one of the first nonprofit organizations on their client rolls. Working with Grier’s nonprofit organization in LA inspired them to work with more nonprofit organizations. When they moved back to Yellow Springs to be closer to Jalyn Roe’s mother, the late Maxine Jones, who passed away in 2015, the couple began volunteering their time as business mentors and strategic planning specialists for the Dayton organization SCORE, Inc. “The missing key is that nonprofits have mission statements, they have vision statements, but they don’t have the strategy,” Jalyn Roe said. “We believe they are or can be a foundation of any community.” The Roes named their company after their grandson. “The reason why we chose him is because when that kid was two years old, three years old, he had a strategy for everything he did,” Jalyn Roe said. The SOAR approach is framed differently than other commonly used strategic planning methodologies, including a popular one known as strengths, weak- nesses, opportunities and threats, or SWOT. “It’s not that you ignore the things you’re doing bad. What we teach is we’re not here to fix problems. We’re here [to help] create what you want to create. It’s a quantum physics type of approach,” Steven Roe said. “Maya Angelou said, ‘when you know better, you do better.’ So, we changed our whole way of looking at [strategic planning], because we really believe that there’s power in positivity, there truly is. I don’t care if you’re doing a diversity program, or we call it an ‘inclusion program,’ or, a functional area going into and doing business, if you look at the things you’ve done well, that gives you a higher ladder to start building on,” Jalyn Roe added. The Roes said they drew inspiration from another local couple, Leonard Kramer and Toni Dosick, crediting the pair with teaching them about a methodology called apprecia- tive inquiry, or AI, which they also utilize with their clients. “The inquiry part is what’s called generative questions. So, you ask a question that generates thought, and that’s what moves not only a con- versation forward, but that’s also what will move a busi- ness,” Jalyn Roe said. “If you ask the right questions, the generative questions in your business, that’s what gets you out of group think.” The Roes said a challenge for many businesses and organizations is implementing the strategic plan they spent hours creating, and that when asked about the details of the plan or even its location, busi - nesses they don’t know what it entails. “We call it SPOTS — stra - tegic plans on top shelves. That’s the old way of doing strategic planning, and so there are no tools for the organization,” Jalyn Roe said. The Roes believe that the SOAR approach, with assistance from the apprecia- Detox. RELAX. Breathe. THINK. Dream. RECOVER. Enjoy. Float sessions range from 1 hour to 8 hours. 937-696-9595 www.GravitySpa.com